We partnered with Bitsy’s, a healthier kids’ snack company co-founded by Gabrielle Union, for an overall brand refresh and ongoing design, product launch, and strategy needs. From concept to execution, we led with fun and flavor. We built out a Bitsy’s world – dimensional scenes filled with illustration, texture, and photography. Our custom illustrated characters complement each flavorful product and make for memorable packages that stand out on shelf.
The brand came to life on social as we integrated the new brand look and feel. We built strong relationships with creators to support both product launch strategies and ongoing social strategy.
Bitsy’s Swish is a hydration and immunity-boosting drink mix for kids that we brought to life through a brand refresh and strategy, packaging, web, & social strategy.
Bold, hydration-boosting flavors needed a bold look. We created dimensional scenes that blend illustration, texture, and photography. Our custom illustrated characters for each product add to our flavorful worlds and make for easy to identify package-fronts. Bitsy’s Swish animations were created with Igor + Valentine.
